Holiday Park and Resort Innovation, NEC Birmingham, 8th-9th November

62% of consumers are put off buying food and drink at leisure sites due to long queues*. Seemingly, this is something we all try to avoid due to the nature of our busy lifestyles, so it’s no surprise that ‘on-the-go’ products are still one of the biggest trends in the UK, as consumer’s demand for a quicker service continues. Holidays and family days out are a treat for most of us, meaning people want to make the most of their day and enjoy activities without having to worry about catering times. And although speed is often key, consumers also expect high quality, which often means buying a brand they know, in fact, 45% of leisure venue consumers say they are more likely to buy food and drink if it’s from a branded outlet*.

Freedom Refreshments have a range of solutions including branded coffee-to-go and vending that not only suit your requirements of an easy manageable service, but also your customers. Our coffee-to-go solutions dispense as quickly as 14 seconds** meaning you can provide a coffee-shop experience in half the time and without compromising on quality. But it’s not just the time constraint that we adhere to, we also pride ourselves on quality, partnering with world-renowned brands such as Lavazza, Nescafé and PG Tips, to ensure your customers receive the best.

It’s often hard to find one provider that can meet the different needs of a leisure environment; you may be looking for a barista style table top for your café but also require a snacks machine for your activities waiting area. We offer a wide range of solutions that can be tailored to different areas, from a premium bean-to-cup tower, to a table-top solution, a small can vending machine to a combination snack and toiletry machine.

To bring our range to the Holiday Park and Resort Innovation show, we’ve decided to take our showroom on tour. Usually based in Hertfordshire, our showroom is the home to our most innovative solutions in a modern and sleek surrounding. We’ve carefully picked a range of solutions that will demonstrate our range. These include, the impressive Lavazza Eleganza; a bean-to-cup tower catering to drink customisation, offering advertising capabilities to promote those family activities or restaurant deals. The Nano P, our newest member of the Prontissimo family; a microground, slim line, tower solution. The Futuro; a brand new table-top machine that is bound to impress all of your customers with its sleek customisable features, and finally a Merchant Media 4 vending solution, showcasing not only the popular snack and cold drinks we serve, but also showing the items visitors often forget!
We invite all visitors to our stand, 2311, to compare and try all of our hot drinks and vending products and find out the benefits of introducing a solution to your business. Register for free at:

*Mintel, 2017
** Applicable to Nescafe Alegria cappuccino dispense time