Last week we visited one of our new customer sites, Nisa Egham, to see how they are getting on with their machine and host a sampling day. During the golden morning hours, we served over 100 free hot drinks from their Lavazza Lusso solution to customers and passers-by.
The aim of the day was to raise awareness of the store’s new coffee service to new and existing customers and the day went fantastically well with very positive feedback! A few statistics from the day:
- 73% of customers rated their drink 5 out of 5
- 100% of customers rated the drinks good value for money (normal selling price of £1.80 per cup)
- 100% of customers would recommend Lavazza to a friend
- 100% of customers said they would buy coffee from the machine again
Overall it was a great day and an excellent way to introduce customers to the coffee-to-go facility and familiarise them with the Lavazza brand. We also found the feedback valuable as we are continuously working hard to improve our service and offering.
If you have used one of our eXpresso PLUS coffee-to-go solutions before, we would love to hear your thoughts, please contact [email protected].